entrepreneurs

Sponsor Profile- PINK OWL PLANNING

As I begin write this post all I can think of is “Hi, my name is Brianna, mother of one and I am a serial procrastinator.” I know I have always been the first person to put something on the back burner saying “oh I’ll deal with this tomorrow” or “I’ll get to this later” whether it was homework, projects, or even putting the dishes in dishwasher, and I can tell you it hasn’t gotten better since having my son. I’m not saying my house is a disaster, and that I never finish everything, but I AM saying when my son is napping I’d much rather take a nap or catch up on my favorite TV show then do laundry, or knit the blanket I have had sitting half finished in the corner for MONTHS!

Meagan Fraser however seems to be the complete opposite! She is a mother, an entrepreneur, a designer, and one might even say a little crazy, but only in the best way possible! Meagan is the owner and operator of not ONE, but TWO businesses based out of Saskatchewan! My Pink Threaded Owl is a clothing shop specializing in mother and baby clothing, and Pink Owl Planning is her graphic design company.  She is so driven and creative!

 
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Meagan started The Pink Threaded Owl back in 2014 when she was pregnant with her first baby. “I've always had the entrepreneurship gene in me, but I had no idea what to do with it. When pregnant with my first baby, I pulled out my little blue sewing machine that I got in high school to make some receiving blankets. I put the machine away for many years after that to focus on my new baby and continue on to get a post-secondary education as an administrative assistant. I took little blue out for another spin when pregnant with my second little one – and I fell in LOVE. It's taken off from there and I've grown tremendously from baby blankets to where I'm at now with children and women's clothing.”

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Meagan loves creating new clothing, but if you ask her what her favorite thing to create is she cant name just one “That is a tough question! My favourite thing to make changes often – one day it will be a baby romper because they are so cute and teeny and another day it will be a women's hoodie because I feel so empowered to be able to make myself and other women clothing that are well made and fit great. An easy to put on and take off romper has always been an admired addition to any little one's closet but hoodies will always be a staple piece in most of my customer's wardrobes.”  

As a mother I know that I have spent many hours looking for comfortable, quality clothing, for both me AND my son and Meagan’s products definitely delivers both. You can tell that she puts a lot of time and love into each and every piece.

 
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Now, any normal person would stop there! However Meagan is not your average person, I’m starting to believe she may be super human! As I said she owns and runs another business Pink Owl Planning.

Pink Owl Planning “is Saskatoon's newest in fresh and modern graphic design and has been up and running for only a couple busy months.” She's even done designs Kings Court Events, you may recognize work for the “Spring into Summer” event coming up April 28th & 29th.

I had to ask this super woman what made her decide to start her second business, and it turns out that she was following her dreams. “Embracing my true passion for graphic design and entrepreneurship was a longer road than I thought. Deep down, I always knew I wanted to be a Graphic Designer, but I spent many years doubting myself living within my comfort zone. Working on the logo, branding visions and website for my clothing business gave me the confidence and that final boost that I can do this” Meagan has a passion and love for creating “all things branding. I genuinely love bringing other creative entrepreneur's branding visions and designs to life by creating unique, strategic and cohesive designs” What more could you ask for when searching for someone to create art for your business? 

Meagan will be at the Modern Woman Show this weekend, don’t hesitate to stop by her booth to see her amazing locally sewn and designed items, and if you need any graphic design work done- she's the lady to ask!

 
Be sure to stop by the  Modern Woman Show  this weekend for a chance to win this prize package generously donated by Meagan!

Be sure to stop by the Modern Woman Show this weekend for a chance to win this prize package generously donated by Meagan!

 

Happy Shopping!

Local Shopping Made Easy

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When looking to support locally produced or sourced products it can be a bit of a daunting task.  I can almost guarantee that if asked each one of you would LOVE to support more local businesses but cost and convenience would be factors that may lead you astray. This is something I know all too well as I made a commitment at the beginning of this year to support as much locally produced food products as I could. 

With a constant eye for business opportunities and growth I decided to turn one of my rental properties into a Saskatchewan experience on the short term rental site - Airbnb. The rental market was taking a massive hit and I thought I would use this as an opportunity to change things up and test these new waters. I love marketing so I created a vision board - on that vision board I asked myself what would set me apart and tell a story.  My Airbnb story would be exposing my guests to as much local goodness as I could. From the art on the walls to the soaps in the shower. Recommendations to locally owned restaurants and directions to our local farmer's market - complete with my fav things to do. Now a plan was in place but how to source all of this? Common grocery stores have few selections of Saskatchewan products and the convenience of trying to get to the farmers market just wasn't happening with a busy schedule. I knew where I had to go.....Sask Made Marketplace.

Road Coffee Co . and  Rock Paper Coffee Roasting Company  are always ready for brewing.

Road Coffee Co. and Rock Paper Coffee Roasting Company are always ready for brewing.

Everything was all there in one spot. It was perfect - I was able to decorate the walls with framed post cards from local photographers and artists. The coffee beans and teas that I provide complimentary to my guests are all local entrepreneurs. Even a collection of local cooking oils, jams, and an assortment of other treats are left for the guests to try. 

Three Farmer's,   Over the Hill , and  M&M Garlic  are ready for guests to experience. #local

Three Farmer's, Over the Hill, and M&M Garlic are ready for guests to experience. #local

Not only does Sask Made Marketplace have all the items that complete my local experience they are very knowledgeable about each of the companies they support. With freezers filled with local meats, perogies, and pizzas it truly is a one stop shop. The stores hours make it convenient to shop at and there is always something new being sampled. I'm a few months into this new venture and the guests adore these little local touches and I adore the convenience of going to one place. Match made in local heaven ;)

We sat down with Amanda from Sask Made and wanted to learn more about the business, their goals for 2018, and what we can expect to see at their booth in a few weeks at the Modern Woman Show. I see big things for this company! These women are certainly making a #supportlocal difference in our city.

Tell us about your business?

The SaskMade Marketplace is a Saskatchewan company partnered with local farmers, processors, and artisans to provide a wide range of unique, locally produced gourmet ingredients, grocery items, giftware, souvenirs, and gift baskets.

How did you get started?

The business was started as a medium to educate people about farm to fork and what it really means to support local. We wanted to become the local authority on food, which I think we have.

What inspires you?

Challenge and Change. I always want to be challenging myself and learning. Life is an opportunity to continuously grow and experience new things - I love that! 

What is your idea of a Modern Woman?

A Modern Woman isn't afraid to be who she is or do what she loves, nor does she pass judgment on other women. We need to support each other and understand that we are all going to make different decisions and take different paths in life; none of them are wrong. If you want to be a career woman, be a career woman. If you want to be a stay at home mom, good for you. No judgement. "Whatever makes you happy" is my motto.

What tips can you give to aspiring women entrepreneurs?

Women are stronger when they support each other so get to know other women entrepreneurs in your area. Join local industry and women-in-business groups.  In these organizations you will always find good advice and guidance when you need it. There are many people who have gone before you, so learn from them!

Also, never be afraid to ask questions or make mistakes. Two little pieces of advice we often give our friends and family but can sometimes forget to do for ourselves.

What is one piece of advice you would give yourself looking back?

It would be to trust yourself and do not hold back. If you want do something, do it now!

What is in the future for your business?

This year we are hoping to bring in some unique kitchenware, cookware and entertaining items to compliment our vast selection of gourmet groceries.  But we are always on the lookout for new grocery products and gift ideas to change things up!

As for a 2-5 year goal, we'd like to have a second location or expand our current store and add a complimentary space, like a cafe or bistro.

Who is someone that you find is a role model for women in business?

A particular person doesn't come to mind, but I respect any women who are out there changing the world and breaking down barriers. For example women in science and technology or agriculture, which are largely male dominated industries. It's hard work and not everyone can do it.

Tell us about you – what makes you tick, what are your hobbies, where would we find you on a Wednesday night? A Friday night?

Well I have 2.5 year old twin girls, so Wednesday evenings would find me at home hanging out with my family or maybe squeezing in a quick workout once the kids have gone to bed.

Friday's are a bit more exciting; I'm usually cooking dinner with my husband with a glass of wine or having friends over for appetizers and drinks. I love cooking, eating and drinking so anything that involves those makes me a happy lady.

If you could have any super power what would it be?

I would have the same super power as Magneto from X-Men. The ability to control metal would be amazing!

What will you be showcasing at the Modern Woman Show?

We will be showcasing all the wonderful food items that our local farmers grow and produce for us. I want to focus on some of the great gourmet cooking ingredients like oils , vinegars, mustards and sauces that anyone can easily use to create an amazing meal at home.

We will also have two of our vendors sampling with us, one each day. So make sure you stop by for a few samples!

Sask Made Marketplace can be found online www.saskmade.ca and shopping made easy at 1621 8th Street East. Come visit their booth and start your local journey with Sask Made at the Modern Woman Show & Expo on April 14th & 15th at Prairieland Park. 

To check out the little local airbnb and all the lovely companies we support visit our Instagram Page @stay_at_cas_hill 

Chantal

I Should Feel One Way But I'm Guilty For Feeling the Opposite

As I sit here typing this, I’m 17 weeks pregnant. I can feel this little bean moving around now and my husband has felt her/him kick twice. My breasts are bigger and tender. I’m still nauseous and eating is a struggle to keep the food down. I’m emotional and weep at most movies, regardless of the genre. I have a small bump but really, it’s mostly a layer of fat from winter hibernation. The reality that I am pregnant after four recurrent losses should excite me. I’m FINALLY pregnant! I should be ectatic! But I have a confession: I’m not excited. I’m scared senseless.

Pregnancy #6: 14 weeks here and the night before my husband and I both felt baby kick! 

Pregnancy #6: 14 weeks here and the night before my husband and I both felt baby kick! 

For a long time, I thought I needed a second child to complete my family. The primitive and physiological desire for a baby overrode my logical mind. I had to have two kids and they had to be no more than three years apart and boy, did I try to make that happen! The need consumed me for almost five years and like I’ve mentioned previously in other posts, 2017 was full of loss and grief but also of acceptance and peace. A second child no longer holds the same weight it once did. A second child doesn’t feel necessary anymore. And I feel incredibly guilty for saying that.

 

Just because I wanted this doesn’t mean it won’t be hard

We have a good life as a family of three. We all sleep through the night, our daughter is toilet trained and she can independently play without me worrying what she’s getting into. She goes to daycare two days a week so I can work and write and clean without distraction. We can travel without hassle and she can communicate her needs and frustrations. We have our routine and our life and it’s perfectly imperfect for us. This new baby will change everything!

I’m scared of losing my autonomy as a person, as a woman. I’m afraid this baby will be a nightmare baby; one of the ones that are colicky and don’t sleep and grow into wild, difficult toddlers (re: the opposite of our daughter!). I’m afraid of the toll sleepless nights will take on my marriage. I can confidently say I’m a horrible person when I’m tired. Exhaustion seems to be the one common thing other moms are telling me about the transition to two kids.

The early days when I believed even having one child would ruin my life because I'd be the worst mother ever. I think we're doing okay though. 

The early days when I believed even having one child would ruin my life because I'd be the worst mother ever. I think we're doing okay though. 

I’m scared I won’t have time for my business, Potions, or my non-profit, The Family Fertility Fund of Saskatchewan. More, I’m worried I’ll no longer make time to fulfill my dream of becoming an author and that the book I’ve been working on for months now will fall to the back burner among the other things that will become neglected: exercise, self-care, showering and probably laughter.

I’m scared I won’t be able to manage my priorities and I’ll become that person who loves the “I’m too busy” or “I’m too tired” excuse. I worry that the things that are important to me as a woman now will become obsolete as I try to keep a newborn alive while simultaneously taking care of my daughter, husband, two businesses and home. And my dreams? What dreams? I've always wanted to be a writer but put those dreams on hold because of my fears and beliefs that I was inadequate. Now that I'm facing those fears and writing anyways, I'm scared to lose the momentum and that those old beliefs of not being good enough will resurface.

I’ve met countless women who, when asked who they are, automatically start with “I’m a mother of two, (name) is (age) and (name) is (age).” I’m afraid I’ll become her: the one who identifies solely as a mother and who has forgotten who the woman underneath is. The mother who believes she isn’t worthy of a quiet bubble bath. The mother who gives so much of herself, selflessly, that she doesn’t feel like there’s time or money or even the energy to invest in herself. I’m scared I’ll lose the person I’ve grown into. I’m scared it’ll take me years to find her again once the second baby is in school. I can’t imagine 3-5 years of just “momming.” Being a mother is an amazing gift and one I am blessed to have received but I don't want to lose myself in the vomit, poopy diapers and haze of exhaustion. I'm horrible for it, I know. 

I wanted another baby with such a desperation and hope that I looked crazy to those not involved in the infertility community. I wanted this! But I’m so scared. And I’m not sure if that’s normal because I’ve been too ashamed of these feelings to ask fellow mothers (of 2+ kids) their opinions.

Amidst all of this swirling anguish and worry, deep down I know I’m speaking from a place of fear. I know once this little rainbow baby is in my arms, I will fall madly in love and all previous doubts will vanish. I will probably willingly accept the sleepless nights and constant sleep interruptions. I know the primitive side of me will awaken and I will just know what to do and how to do it and I’ll mostly do it with love as my motivation. I know my husband and I will argue and fight and probably sleep separately for a long time and I’m sure there will be some nights when it’s welcomed.

Our family of three on vacation to Vancouver Island in June 2017. Vacations will be on pause for awhile but I hope we can take both kids back out west to enjoy!

Our family of three on vacation to Vancouver Island in June 2017. Vacations will be on pause for awhile but I hope we can take both kids back out west to enjoy!

I know this baby will complete our family; probably in a way I can’t even comprehend right now. She or he will be a delight some days, a nightmare on others. And somehow, I know we will all survive these next few years. I hope my tribe will remind me that underneath the messy hair, vomit and soaked breast pads, there’s still a woman in there. She’s just busy right now trying to raise her family but she’s there. She’ll emerge eventually. My time will come to focus on me. My dreams will just be on hold, not crushed as I’m imagining now, as I try to raise the best children I can for my community and planet.

I’ll probably worry and continue to feel scared for these huge life changes coming our way. In the meantime, I’ll be shopping for better breast pads and sleep training books. Wish me luck!

post with purpose

post with purpose

Being a small business owner means wearing all of the hats. You are the accountant, the human resources, the boss, and the marketing director. It can be difficult to figure out where to put your advertising dollars or your marketing concentration in this ever changing tech world. Jocelyn and Chantal are taking a look at a few platforms that can be cost effective for your business and will help you bring your company into the online future. 

Cold coffee + late nights - The reality of working from home.

I am a jewelry designer, an entrepreneur and a business owner - and I work from home. I am so fortunate - and I know that, but there is a common misconception that working from home is the best ever.... I often hear something along the lines of :  "That's soooo great! How nice you can stay at home with Asher (my one year old son, aka the cutest little mofo in the world) and work when you want to! ". Yes - I am lucky, and it is great...  but I most certainly do not get to work when I want to. I am an entrepreneur and business owner - and I am also a stay at home mama. That means I work when I can, which is not always when I want to. I manufacture and fill orders when Asher naps, I return emails and draft Instagram posts at 5:30 a.m. when he wakes me up for the day, and I update inventory and order supplies late at night while the rest of my house is asleep. Of course, like anything, there are pros and cons to working from home. Pros? I don't have to scrape car windows in the freezing cold everyday and I likely don't even have to leave the house at all in minus 40 weather if I don't want to (huge pro!). I don't have to pack a lunch, punch a timecard, or answer to a boss. If I am caught up, ahead of schedule and don't have any pressing to-do's I can take a random mid-week day off. Cons? Sometimes there are days that go by when the only interaction I have with other adults, besides my partner, is when my parents call to FaceTime with Asher. I drink way too much cold coffee and I'm running out of podcast episodes of True Crime Garage. I'm on my phone much more than I want to be and the struggle is that I run my business through it. 

I won't bore you with my daily routine because it changes every single day. I go from "jewelry designer boss babe" to changing dirty diapers and cleaning up a floor full of toys in seconds. I tag jewels and make phone calls while Asher eats lunch in his highchair. I lug him to the post office weekly to ship orders, he comes with me on drop-offs, retailer visits and generally every errand I need to run. He bangs on the window and waves when he sees the mailman and the DHL and Canada Post delivery drivers know his nap schedule #dontringthedoorbell. I do not have set work hours, which can be super amazing, and also very challenging. It means I have to be consistent and super organized, which is not my forte, so I make many lists in order to maintain order in both my business and my day-to-day momming. It took me a few weeks and some sleep training to get somewhat consistent in my morning routine and, because I get the bulk of my hands-on work (aka manufacturing, tagging and packing orders) done while Asher naps in the morning, I need to be very intentional with my time. No one is more surprised than me at how much I can get done in 1.5 to 2 hours - except for today when he refused to nap at all and I got nothing done.

Over the past few months of working from home I have learned a few things that make a huge difference in my productivity and, as anyone who works from home knows, it is very tempting to stay in your cozy pj's,  but the days I actually do are very few and far between.

Here are few of my personal top tips for working from home: 

LEAVE those pj's in the bedroom! Shower and get dressed like you would if you were leaving the house. Leggings and a sweater totally count, makeup is optional. 

SEPARATE your workspace from your main living space -- this is KEY to eliminating distractions! Maybe it's an office in the spare room, a studio space in the backyard or a desk in the corner area of your basement (that's me!) - wherever works for you and your home. 

MAKE your work space somewhere you want to spend your time. I used to settle in on the couch, throw on Netflix and #makemakemake. Now that doesn't work and my workspace is a desk (and surrounding area downstairs in our less-than-cozy basement) so I added some cute décor + prints to the shelves of jewelry supplies and spools of chain, I burn a soy candle or diffuse essential oils while I work, and I listen to podcasts on speaker because I can.

POUR your coffee in an insulated mug to eliminate having to leave and reheat it when it inevitably gets cold. Better yet, move your coffeemaker to your workspace. #brilliant

KEEP snacks close. Wandering to the kitchen leads down a rabbithole of distractions.

DON'T multitask. A very wise person once told me - multitasking makes you stupid. She's right. Don't start loads of laundry because you will have to stop working and switch them. Don't put anything in the oven because you will go back to work, forget and burn it. 

INVEST in a good old fashioned day planner, one that has room for notes, lists and your week at a glance. Yes, I know our iPhones can do that, but I personally find it more functional to use a day planner. I like old fashioned pen-to-paper and the feeling of victory that comes from physically crossing something off a list.

FIND a system that works for you, whatever your line of work. Now, step back and look for ways to improve it further. Time is money, honey, and the more efficient your system the more you will get done. There are always ways to streamline and save time and energy.

SCHEDULE to get out of the house. Meetings, errands, a coffee break. This is VERY important - it's easy to stay inside for days on end and it isn't healthy. 

POUR yourself a glass of wine Friday afternoon - because you can drink at work when you work from home ;) 

 

xo, 

Megan

 

 

 

 

 

The Power of a Modern Woman: Jess Tetu with Lia Reese Canada

Photo courtesy of deMo Photography

Photo courtesy of deMo Photography

What do you do when you come across a strong inspiring female who encompasses the qualities you see in a community leader? 

You have coffee with her then fast forward 3 years and consider her a friend, mentor, and very lucky to have her as a major sponsor of The Modern Woman Show & Expo.  

Meet our friend Jess Tetu, founder of Lia Reese Canada, the owner and operator of 3 award winning spas - Just For You Day Spa located in Regina, Saskatoon, and Lloydminster.  Jess is a entrepreneur educator, volunteer, a philanthropist, and chair for the annual SABEX Awards. She has been nominated and the recipient for countless awards including being nominated for the upcoming YWCA Women of Distinction Award for Entrepreneurship.  

Over the last few years I have had the pleasure of being a client at Just For You Day Spa in Saskatoon. The Saskatoon location is found conveniently just off 8th street and boasts a relaxing atmosphere, great technicians and staff, and a product area that competes with your high end department store. Jess worked with the industries best to create Lia Reese Cosmetics, Lia Reese Botanicals, Lia Reese Body, and Asher Ty for men. 

Lia Reese represents finding your inner & outer beauty, strengthening self-confidence, self-worth & encourages authenticity. At Lia Reese, we strongly disagree with animal testing and give our heartfelt 100% guarantee that absolutely no animal testing is performed in the development or creation of our products.
— Jess Tetu, Founder of Lia Reese Canada

If you're in the market to relax and treat yourself to a spa service I would highly recommend booking in at Just For You Day Spa. Just over a month ago I booked my best friend Leslie and myself for pedicures and the experience was nothing short of perfection. The pedicure room showcases a comfortable setting, soothing massage beds, and is great for accommodating large groups! The technicians were professional, knowledgeable, and made our time at the spa relaxing (Gisele was so great!). We were given countless options for polish, including the option to have a signature JFY pedicure with a take home REBEL polish. We both left there in a blissful state and even joked that we were not going to leave ;)

On your way out it is hard not to resist the urge to check out all the great displays of makeup, skincare, and body products. Just take a looks at a few of the items you can find within the Lia Reese Canada brand.

Photo courtesy of deMo Photography

Photo courtesy of deMo Photography

Lia Reese Cosmetic Lipstick & Extreme Lipstick

  • Extreme pigment
  • Full coverage
  • Long lasting
  • Packed with the antioxidant vitamin E
  • Contains natural vanillin extract 
Photo courtesy of deMo Photography

Photo courtesy of deMo Photography

Lia Reese Body

The body collection includes 9 botanically scented washes, butters, and souffles. With the power of shea butter, vitamin E, and sunflower oil you will be sure to find a favorite among one of these scents:

  • Cocomo
  • Sweet Lavender
  • Island Breeze
  • Orange Dreamsicle
  • Berry Lovely
  • Pineapple Mojito
  • Apple Pie
  • Canadian Maple
  • Citrus Meadows
Photo courtesy of deMo Photography

Photo courtesy of deMo Photography

Elly Mayday Collection by Lia Reese Canada

Limited Edition Elly Mayday Lipstick Collection for Lia Reese Canada

Collection includes 4 lip colours: Aylesberry / Canadian Girl / Hayloft / Sweet Pea

  • Extreme pigment
  • Full coverage
  • Long lasting
  • Packed with the antioxidant vitamin E
  • Contains natural vanillin extract 
  • Made in Canada

To learn more & shop Lia Reese Canada visit their booth at The Modern Woman Show & Expo this weekend - April 22nd and 23rd at Prairieland Park. Special guest and international model, Elly Mayday will be visiting fans, signing autographs, and speaking on the Lia Reese Stage at 1:00 p.m. and 7:00 p.m. Saturday April 22nd and 1:00 p.m. on Sunday April 23rd. You will be able to shop the Elly Mayday Collection and all of the Lia Reese Canada products at the event! 

Women in BIZ - a Rock Star panel of local women entrepreneurs

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Behind every successful woman is her story. We have gathered a panel of brilliant trail blazers within our community of women entrepreneurs. On Sunday April 23rd at 1:00 p.m. join us as we chat about how they began their journey, what inspires them, and tip and tricks for those with the entrepreneurial spirit.  

  • We are storytellers.
  • We are inspiration.
  • We are knowledge.
  • We are powerful.

Who should run more of the world? Women. Until then, enjoy the guidance of some awesome women who lead fiercely and fearlessly.

Here are the power houses on our 2017 panel:

Jana Danielson

Owner of Lead Pilates

As the owner of Lead Pilates, Cycle & Fitness and Lead Integrated Health Therapies, Jana has worked to create unique business devoted to providing clients with the latest trends in health and fitness and therapies including Chiropractic, Physiotherapy, Naturopathic Medicine, Reflexology and Massage Therapy. Jana is dedicated to an all-around healthy lifestyle and shares this passion with her team and clients. Jana went from teaching Pilates out her basement studio to opening a studio in 2010 on Taylor Street to just this past summer, expanding her Pilates studio to launch a unique organization that integrates multiple movement therapies under one roof.

Jana completed her Bachelor of Commerce and Masters in Business Administration Degrees at the University of Saskatchewan. Jana worked as a Business Consultant before making a career change into the wonderful world of Pilates. She was certified thorough the Pilates Core Integration Program in 2008 and since then has completed certifications through Physical Mind, is PMA Certified and in 2013 joined Balanced Body as a Faculty Member. She is also a CoreAlign Master Instructor.

 

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Mackenzie Firby

Owner of Two Fifty Two Boutique

Mackenzie Firby was raised on a farm near Kenaston, Saskatchewan.  After the completion of High School, Mackenzie moved to Saskatoon where she obtained her Bachelors of Commerce at the University of Saskatchewan in 2003.  Mackenzie was then employed at SaskTel and Hershey as a Sales and Training Representative. She shone in her positions and was awarded various awards within both companies.

Mackenzie realized there was a need for a high-end women’s clothing store in Saskatoon. In 2014, after over a year of research and preparation, Mackenzie opened Two Fifty Two Boutique. Two Fifty Two Boutique carries world renowned brands including Eileen Fisher, DVF, Kate Spade and Vince among many more.

In 2016 and 2017 Mackenzie was honored to be a YWCA Women of Distinction Award nominee in Entrepreneurship. Two Fifty Two was the recipient of two 2016 SABEX Awards, Customer Service and New Business Venture.  They were again nominated in 2017 for Customer Service and Community Involvement. Mackenzie was also nominated for the 2016 ABEX Young Entrepreneur of the Year Award.

Community involvement and having a positive effect in our city and province are extremely important to Mackenzie. She believes in supporting local charities and events as a way of giving back to the community that has been so supportive to her and TFT. Mackenzie is involved and regularly attends charitable events, donates items for fundraising and has in store promotions that support local charities including: The Saskatchewan Cancer Agency, Ronald McDonald House, The Heart and Stroke Foundation, Dress for Success, Hope’s Home and numerous others. Mackenzie has also had speaking engagements at the University of Saskatchewan, on Global and CTV TV and various Saskatoon Chamber of Commerce events.

 

Mandi Newman

Manager of Operations at Vendasta Technologies

Mandi Newman is a typical Type A personality. She’s a lover of lists, calendars and organization — even her closet is color-coded. After graduating with a Bachelor of Business Administration from the University of Regina in 2010, she joined the sales and finance world with Scotiabank. She is now the Manager of Operations at Vendasta, and looks forward to building her career within the growing Saskatchewan Technology sector!

Vendasta’s platform empowers agencies and media companies to grow their sales of marketing solutions for small and medium-size businesses. Their system identifies hot leads who are interested in the products you offer and allows you to provide scalable tools at the right price and service model when businesses are ready-to-buy. Vendasta has won many awards including: 

SABEX Award - Business of the Year 2016

SABEX Award - Growth & Expansion 2016

Deliotte Tech Fast 50

PROFIT 500 ranking of Canada's Fastest-Growing Companies

Flow Magazine "Best Places to Work in Saskatoon" 2016

 

Candace Ippolito

CEO & Owner of SaskMade Marketplace

Candace Ippolito was raised on a cattle operation near Kisbey, Saskatchewan and remains active in the livestock industry.  An animal science graduate from the College of Agriculture, U of S, Candace is a committee member of Canadian Western Agribition, and an active 4-H alumnus.

SaskMade Marketplace is a specialty grocery store focused on the best in local ingredients. SaskMade connects consumers with farmers through transparency & education of food production. They have created meaningful conversation about where food comes from by offering farm fresh produce & meat, take home ready meals, uniquely Sask ingredients and many more pantry staples, snacks & treats. Join SaskMade today to taste the local difference. Buying local - Good for the community, Good for the soul.

Paula Collins

CEO and Owner of Masala Model & Talent

Established in 2000, MASALA Model & Talent is a Saskatchewan based full service agency providing representation for models, actors, singers & dancers for local & international placement. Masala provides professional services for to clients across Canada & The U.S. from fundraisers to major productions.

The MASALA School of Professional & Personal Development courses enhances confidence/self-esteem in modeling & acting to healthy body image, peer pressure, posture/poise, personal hygiene, etiquette, public speaking, job preparation & professionalism. Paula holds weekly classes to promote confidence, poise, along with a focus on workplace and social etiquette. You can find Paula engaged within the community and supporting other local women entrepreneurs.

We hope to see you on Sunday April 23rd at 1:00 p.m. for an informative and interactive seminar with these ladies!

and the Modern Hustle recipient is.....

Freedom Bound Books

We are thrilled to announce the winner of Our Modern Hustle presented by The Creative Hustle - the four week mentorship program by deMo Photography, Modern Woman Show & Expo, and Our Collective Muse is Leah Robinson of Freedom Bound Books

Photo by Freedom Bound Books via Facebook

Photo by Freedom Bound Books via Facebook

Leah designs, prints, cuts, and binds year planners and journals. This journey started with an idea and need for a daily planner to fit the needs of her busy schedule. Leah is a super mom of three with a wickedly supportive husband to help give her guidance along the way. She is ready to help out those busy households with her intricate book designs. There is nothing on the market like her creations and she is ready to expand her passion. We are so excited to be a part of her entrepreneur journey. 

Leah will be featured on an upcoming post for Our Collective Muse, she will be participating in a four week mentorship program with deMo Photography - The Creative Hustle. You will also be able to visit her booth at the 2017 Modern Woman Show & Expo at Prairieland Park on April 22nd & 23rd.  We can NOT WAIT to see how Freedom Bound Books and Leah grow through this experience. 

Let's give her some love by visiting her page and showing her a LIKE  - Freedom Bound Books. 

 

You CAN sit with us.

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Uh. That sinking feeling. A bit of anxiety. Knots in your stomach. The feeling of a little (sometimes a lot of) DEFLATION. And the innate desire to "squash them". 

What is it that I'm referring to? A new store has opened. A new product has launched. A direct competition. Your competition. Dang it. What does this mean for you? What will you need to change or improve to win the consumer's business. How do you keep your edge???? 

Being an entrepreneur is hard. Holy H E double hockey sticks. Competition is frightening but it is truly necessary and I want to share with you why -

"Competition is a good thing, It forces us to do our best.

-Nancy Pearcey

Change the way you think about your competition. The reason why you're in business is because you are offering a product or service that people want.  I call these people your tribe. Your tribe isn't just looking at the necklace you're selling but probably has similar values to your company. Maybe your tribe is environmentally conscious and the necklaces you make out of recycled materials hits them in the sweet spot. It is no longer just about a necklace. Boom you have built a relationship. Your relationship with your tribe is more important than anything else. Your competition most likely has their own values and it's not that often that they lineup exactly

I have a few examples of this in my world of business. I wear a lot of hats - from the world of managing cosmetic laser clinics to tradeshow producer to hotel owner. They are very different but one thing remains the same - I know my tribes and I value my relationships with clientele in each of them. I provide the best service I can in each industry and never trade my reputation for money

So what happens when your competition starts "biting your shit"? Imitation is flattery. It also pushes you to continue to be innovative. This is why you're an entrepreneur!! You are most likely a go-getter. A stagnant business is a closed business. Find your niche. Grow it like only you can. Recently I received a colorful review from a competitor. It was broadcast for all to see that they felt I had "copied" their business model. The truth was that I might sell a similar service but my values, integrity, ability to be innovative is what sets me apart. Also....to anyone who thinks writing poor reviews on your competitions social media site is valuable you should just stop reading this and basically take a hike. 

Understand that some competition isn't actually competition at all. You may be able to form some pretty sweet partnerships. A key example of this is my relationship with Michelle Strawford from Regina's What Women Want Tradeshow. She produces a successful tradeshow for women, she is well respected (this chick has INTEGRITY), and is always innovative. When asked by businesses what other shows I think they should be apart of I will always suggest hers because I value our relationship more than money. We have created a partnership through this and we are actually vendors in each others show's. Look for those opportunities. 

One upping is a waste of your time. March to the beat of your own drum. It is good to know what your competition is doing but you don't have to obsess over it. We get phone calls at our clinics inquiring all the time about our pricing, asking questions that only very very knowledgeable (within our field) people would ask and with the power of call display shows that they are coming from the phones of our competitors. Again FLATTERY.... but stop yourself from feeling like you have to play a game. Price wars are also a race to the bottom not the top. You may lose a few customers but in the long run you gain the business by educating your tribe. Creating the trust. Building the relationship.

Now, when you see another coffee shop open down the street - don't devise ways to burn it down. Grab a few slices of your grandma's famous lemon cake (don't give them the recipe but maybe see if you can become their supplier) and welcome them to the block. 

Chantal 

For those of you that want to join our Modern Woman "Tribe" we would love to have you! Our tradeshow takes place April 22nd & 23rd at Prairieland Park in Saskatoon, SK. We focus on promoting women in business throughout the year, we offer mentor-ship opportunities with experienced #GIRLBOSSES, complimentary social media reputation seminars, and a plethora of add-ons to capture the essence of your business and make you stand out to your target audience. Click Here to learn more about being a vendor and HERE to apply for Our Modern Hustle Mentorship Opportunity. See you all very soon ;)

 

Here We Go! Welcome to the 2017 Modern Woman Show

Oh, how i love the holidays! It's a time where we feel the delight in giving - offering love and togetherness and of course, a few beautifully wrapped gifts under the tree.  Some of the most recurring themes of the holidays include family gatherings, overloading on food & beverages, and certainly feeling the fury of crowded malls. It is also a theme among us at Modern Woman that a New Year and SHOW is upon us.

When the team at Modern Woman started to plan the 2017 'season' (back in July....)we wanted to focus on the continued development of the show encompassing our forever motto -"inspire strong, confident women with an appetite for adventure and a passion for life." We have brought back the anticipated spring fashion show, with increased seating for those that were not able to snag a ticket. Our partnerships with local businesses has flourished to include a mentorship opportunity for one lucky winner - Click here for details on Our Modern Hustle.

In keeping with our values as supportive women entrepreneurs, we added new areas to the event including The Marketplace & Learn n' Shop. Local crafters and artisans have a farmer's market style area in the middle of our busy trade-show to showcase the intricate items that they are so passionate to share with us. The Learn n' Shop has already become such a success with interactive class options within the event. *SPOILER ALERT* We are tickled pink about having Paint Nite, Lead Pilates, and Ryde YXE among just a few of the classes that will be offered. New and exciting opportunities for businesses and attendees will continue rolling out over the course of the next couple months. 

As you may have noticed our website and blog has also seen a makeover in the last week.  I'm so excited to have our bloggers write some more 'hot topic' posts, focusing on issues that not only effect each of our personal lives, but often hit the hearts and homes of people in our community.  We will be featuring themed posts in series including The Fabulously Unfit Girl's Guide To Health & Wellness, I'm a Modern Woman - a look at local women entrepreneurs, and we will be sure to keep you updated on all thing Modern Woman.

From all of us at The Modern Woman - may the season find you among those you love, sharing in generosity and gratitude. We hope to see you in April!

Chantal xoxo